marketing

Couch Potatoes

8 October 2008

A colleague has lent me a copy of Oliver James’ book “Affluenza” and, while I am not far through it yet, it is scathing in its damnation of the effects of capitalism on individuals in society. At a time when capitalism is rapidly losing it shine on a global scale, with the financial sector collapsing […]

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A Tipping Point for Starbucks?

6 August 2008

On 1 July 2008, Starbucks announced the closure of around 600 outlets in the US. More drastically, on 29 July they then announced that 61 of the 84 Australian outlets would be closing. Over on BeyondDigitalMedia, Chris Bishops posted an interesting examination of the challenges Starbucks has faced in the Australian market and goes on […]

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Bottlemania Comes to Sydney

3 August 2008

Today’s Sun-Herald has a piece entitled “Turning Water into Wine“, which reports that the prestigious Kable’s restaurant in Sydney’s Four Seasons hotel has launched its first “water menu”. Here you get a tantalising array of choices for how to flush your money away. My favourite is a 750mL bottle of Cloud Juice rainwater from King […]

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